How to create a successful home business
The dog grooming business is in a transitional state right now. With “big box” stores trying to take on most of the major markets, many groomers are taking their business to their basements or garages. Proper space and USDA licensing is still required, but a clean space does not have to be huge.
Location, location, location, cannot be said enough about the dog grooming business. A grooming shop must be easy to get in and out of from both directions. Many dogs do not enjoy car rides, so make it as easy on your potential customers as possible. Have ample off street parking, so customers loading/unloading more than one dog are not dealing with traffic. Busy streets are great for business, but remember collars are looser after a groom and puppies are excited. This is why many clients prefer residential groomers.

The tools needed to open your own grooming shop are the true investment. Do not skimp on equipment; it is usually more expensive to fix cheap equipment, and often times there is no fix. A new groom shop Must Have: a tall tub, Drying Kennels, Cage Dryer (more than 1), At least 1 table dryer, At least 2 working dog clippers, clipper blades from #10-#3 (several of EACH), clipper blade clip on combs, dog nail clippers, grooming shears, brushes and combs of every variety, matt breakers of all sizes, eye wash, ear cleanser, dog shampoo/conditioner of all varieties, and flea treatments.
Once the location has been picked, and a clientele established, there are many niche markets to expand into. Pet clothing and apparel have seen a surge, along with: pet carriers, pet jewelry, pet booties, dog hats, dog sunglasses. All of this merchandise is easy to display and relatively small.
Dog grooming has evolved by light years since the days of strict show cuts set forth by the American Kennel Club. The show dogs look gorgeous, prancing around with every hair on full poof! It is not, however, physically possible for the average pet owner to sustain hair styles meant for the show ring. If you are not a professional, you will need to employ a professional groomer to keep your pup in “show quality”.
The most recent trend in dog grooming is the “puppy cut”. This is usually slightly more affordable than a “style clip” (trimmed to the recommended breed style). A “puppy cut” involves clipping the entire pup (head/body/legs) to the same length; short, medium, or long. These types of clips are much easier and faster for the groomer because there is

October 7, 2010 



